What is MaxiRoom?
MaxiRoom is the Hotelbeds extranet. The MaxiRoom extranet allows hotels to optimise their use of the Hotelbeds platform, which in turn helps to maximise bookings.
Hotelbeds launched MaxiRoom in 2015 to offer hotels and other Hotelbeds partners a more intuitive interface to control their inventory. The wholesaler offers a range of features that helps users capitalise on Hotelbeds’ global network of B2B markets. These include a content management tool and an interactive calendar to tweak room rates and availability.
In this blog, we’ll provide a full guide to MaxiRoom, how to set yourself up for success with the Hotelbeds extranet, and why connecting to wholesalers like Hotelbeds can help boost group and corporate bookings.
Table of contents
What does Hotelbeds do?
Hotelbeds is a Spain-based, B2B-focused wholesale travel platform that provides a range of B2B travel solutions.
The answer to the question of “what do Hotelbeds do?” is a slightly complicated one, because the business serves a wide range of customers, including hotels, chains, tour operators and travel agencies.
But for hotels, Hotelbeds offers a way to increase the booking volumes by granting hotels access to B2B distribution channels, such as tour operators and travel agencies.
How many hotels do Hotelbeds have?
Hotelbeds states that it works with over 71,000 “travel distributors”, which includes hotels, tour operators and other travel businesses, and sells 50 million room nights every year.
Who owns Hotelbeds?
Hotelbeds is owned by the HBX Group, which calls itself “The leading B2B TravelTech ecosystem player”. The Hotelbeds group consists of Hotelbeds, bedsonline (a retail-focused equivalent to Hotelbeds) and Roiback (a property management platform).
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Why should hotels use Hotelbeds’ MaxiRoom?
The first question: why should your hotel use Hotelbeds? The answer: to increase your corporate and wholesale bookings, like those made by travel agencies, tour operators and corporate travel management companies on behalf of their customers.
Hotelbeds offers your hotel access to an unmatched network of B2B travel companies and wholesalers. It also opens up this market while having no impact whatsoever on your direct distribution channels – B2B is an entirely separate beast, and so represents an incredible opportunity for a hotel to maximise its occupancy.
The second question is simpler: why should you use Hotelbeds MaxiRoom? Because it’s the simplest way to make the most of Hotelbeds. This is especially true if you integrate MaxiRoom into your property management system (PMS) – but more on that later.
How much commission does Hotelbeds take?
The minimum commission that you’ll pay on a Hotelbeds booking is 21%. But this commission is actually paid to the travel wholesaler who made the booking, such as a travel agency. Hotelbeds’ commission is deducted from the total amount that the wholesaler pays for the room.
How to list your property on Hotelbeds
Listing your property on Hotelbeds is a simple, three step process:
Step 1: Register your property
Go to the Hotelbeds website and click ‘List your property’ in the top right hand corner. Fill out the webform, providing some basic information about your property, such as the rooms you’d like to offer through the platform and your cancellation policies (remembering there’s also a Hotelbeds cancellation policy).
Step 2: Log in to MaxiRoom
Once your property is registered, you’ll gain access to MaxiRoom, the Hotelbeds extranet. You can either log directly into the tool or integrate Hotelbeds MaxiRoom with your PMS, provided it supports that integration.
Step 3: Update rates, availability, and content
Once you’re in MaxiRoom, you can create descriptions and add pictures for your rooms, and update rates and availability across your inventory.
How to use your MaxiRoom login
Your MaxiRoom/Hotelbeds login will be emailed to you when you register your property. To log in to MaxiRoom, simply:
- Navigate to the Hotelbeds website.
- Click the ‘Login’ button in the top right corner.
- Choose ‘Hotelier’s Login’ from the dropdown menu.
- Enter your username and password, and click ‘Enter’.
Matthias Gerber,
Co-owner
Town Hotel
Tips to maximise the MaxiRoom extranet and gain Hotelbeds bookings
By maximising your use of MaxiRoom, you maximise your occupancy through more Hotelbeds reservations. Here are five ways to enhance your use of the tool:
1. Integrations
By integrating MaxiRoom with key tools in your hotel tech stack, particularly your property management system, you allow these tools to talk to and work with one another.
This means you can control MaxiRoom through your P. You won’t need to navigate to MaxiRoom and log in whenever you want to tweak your pricing or update your availability – you can do it all through your primary system.
In fact, when you fully integrate MaxiRoom with your PMS or channel manager, availability can be automatically updated across all your booking and distribution channels as soon as a new reservation is made.
2. Multi-property operations
If you manage multiple properties, you can use the MaxiRoom extranet as a centralised platform to streamline operations and ensure consistency across all locations. You can also consolidate data and insights from across your properties to identify trends and make better business decisions.
3. Listing optimisation
Ensure that your listings are accurate, complete and engaging, with full room descriptions, amenities lists and policies. High-quality imagery and compelling content can enhance visibility in the Hotelbeds search results and attract more bookings. Be sure to regularly update your listing to align with seasonal trends and changing traveller needs.
4. Demand forecasting
Use demand forecasting to anticipate occupancy trends and adjust your pricing accordingly. Use MaxiRoom to analyse historical data and market trends, and work to identify peak seasons, special events and other demand-influencing factors. This maximises revenue at busier times of year and maximises occupancy at quieter times of year.
5. Direct partnerships
Leverage the extensive Hotelbeds network to establish direct partnerships with key wholesalers. Collaborate with these vendors on special promotions to secure more bookings.
