In today’s competitive hospitality landscape, staying ahead means embracing change. The partnership between BeSafe Group and SiteMinder offers innovative insurance solutions that help hoteliers boost revenue, streamline operations, and enhance guest satisfaction. With technology and personalised insurance products, this collaboration simplifies the hotelier’s role in managing bookings and cancellations while giving guests more flexibility and peace of mind.
Here’s everything you should know about how these powerful platforms work together.
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Boost revenue and enhance guest experience with seamless integration
BeSafe, founded in 2017, specialises in developing cutting-edge insurance solutions tailored to the hospitality sector. Their flagship product, BeSafe Rate, is an integrated insurance platform designed to streamline the booking process. BeSafe Rate allows hoteliers to offer insurance during the booking process, providing flexibility and protection for guests while helping hotels capture more prepaid bookings.
The integration with SiteMinder’s platform creates a seamless connection between hoteliers and the insurance service, allowing hotels to offer BeSafe’s product directly through their booking engines. With SiteMinder’s reach and ease of use, this integration becomes an attractive option for hotels looking to maximise revenue and enhance guest satisfaction. By offering personalised insurance rates to travellers, hotels are able to cater to a wider range of guest needs, creating a more flexible and guest-friendly booking experience.
“As hoteliers increasingly look for ways to drive direct bookings, our partnership with SiteMinder helps maximize revenue while ensuring a seamless and enjoyable guest experience,” says Edoardo Montagnoli, Partnership Manager at BeSafe. “We’re excited to offer this integration to hotels worldwide, making insurance as simple as booking a room.”
With the ability to provide tailored coverage for different guest types and seasons, BeSafe Rate offers unique benefits. For example, properties can adjust coverage to meet local market needs or special events, further improving revenue potential.
Simplify operations and eliminate manual tasks
In an industry where operational efficiency is paramount, managing cancellations and refunds can often become a cumbersome, manual process. The partnership between BeSafe and SiteMinder is a game-changer for hoteliers, as it automates these traditionally labor-intensive tasks. By integrating insurance options directly into the booking engine, hotels can now reduce the time spent handling cancellations and refund requests, allowing staff to focus on other essential areas of guest service.
BeSafe’s platform is designed to be intuitive and easy to implement. Hoteliers benefit from a quick, automated process that requires no ongoing manual management. Once integrated, BeSafe handles the bulk of insurance and cancellation processes, from booking insurance to processing refunds.
“The simplicity of our platform allows hotels to save time and reduce administrative costs,” says Montagnoli. “We’re not just providing an insurance product, but an entire system that reduces the workload for hotel staff and helps improve their bottom line.”
By eliminating the manual effort required in handling cancellations, hotels can increase operational efficiency. Additionally, BeSafe’s transparent, automated refunds are processed within seven days, ensuring a faster, more positive experience for guests and helping hoteliers build stronger relationships with their customers.
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Real success: How BeSafe boosts hotel performance
BeSafe’s positive impact is not just theoretical. The partnership’s real-world success is clearly evident in the results experienced by properties like VOIhotels, a prestigious hotel chain with properties across Italy and other regions. After implementing BeSafe Rate across 16 of their properties, VOIhotels saw a remarkable 97% of prepaid reservations come directly from their website, which significantly boosted their revenue from direct bookings.
“By offering BeSafe’s insured rates, we were able to expand our reach and grow our direct bookings,” says Angelo La Riccia, Chief Commercial Officer at VOIhotels.
“This partnership has provided us with a flexible and customizable insurance product that enhances both our revenue and guest satisfaction.”
For VOIhotels’ VRetreats brand, the results were even more striking: a 190% year-over-year growth in bookings. With BeSafe Rate incorporated, guests had the assurance of insurance coverage, which in turn increased their willingness to make prepaid bookings, further strengthening VOIhotels’ position in the luxury hospitality market.
“BeSafe Rate has been transformative for us,” La Riccia continues. “It has simplified the booking process, made our guests feel more confident about their bookings, and ultimately contributed to our revenue growth.”
This success story illustrates how BeSafe’s solution helps hoteliers achieve both short-term operational efficiency and long-term revenue growth. The ability to provide insurance options directly in the booking flow, paired with the platform’s user-friendly integration, helps ensure that hoteliers can see immediate results.
The future of hospitality insurance: Growth and innovation
As the partnership between BeSafe and SiteMinder continues to evolve, the focus is on expanding into new global markets while continuing to enhance product offerings. BeSafe is integrating advanced AI features into its platform, particularly in the area of refund processes. These AI-driven solutions are aimed at further automating customer service tasks and making the refund process even faster and more transparent.
“Looking ahead, we are excited to continue improving our platform with more personalised offerings, like parametric insurance coverage,” says Montagnoli. “We’re also working on expanding into new regions, including the UAE, Mexico, and the French Antilles, ensuring our solutions meet the unique needs of hoteliers across the globe.”
In addition to expanding its global reach, BeSafe is focused on developing insurance products tailored to specific challenges faced by the hospitality industry, such as weather-related disruptions or flight cancellations. By creating customisable, on-demand coverage, BeSafe is helping hoteliers offer the flexibility that today’s travelers expect.
“Our mission is to provide solutions that not only enhance operational efficiency but also meet the evolving needs of both hoteliers and their guests,” says Montagnoli.
“We’re committed to continuing to innovate and stay ahead of industry trends.”
Why this partnership matters: A game-changer for hoteliers
For hoteliers seeking to simplify operations, boost direct bookings, and increase revenue, the BeSafe and SiteMinder partnership is a game-changer. By offering seamless integration of insurance options during the booking process, hoteliers are able to provide guests with peace of mind while also securing prepaid bookings that reduce revenue loss due to cancellations.
The ability to access BeSafe’s platform through SiteMinder’s booking engine means that hoteliers can enjoy a smooth, automated process with minimal intervention required. With no upfront costs and a commission-based model, BeSafe’s offering is an attractive and scalable solution for hotels of all sizes, whether they’re independent properties or large chains.
By integrating advanced insurance solutions into their booking engine, hoteliers are able to stand out in a competitive market, build stronger relationships with guests, and protect their revenue stream from booking cancellations.